The extent to which those changes will affect any given tech company?s bottom line depends on how much leeway it has to absorb higher labor costs. For a company like Amazon, which already loses money on every $199 Kindle Fire it sells, a bump in wages might have a significant effect. Apple, in contrast, has the highest profit margins in the industry. Its new iPad runs from $499 to $829. Adding a few cents or dollars to the production cost is unlikely to affect its profitability. And even if it did, Apple could just raise its prices a little higher. Quality, trendiness, beauty, ease of use?those, not price, are Apple customers? main concerns.
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